We have our first video interview with the amazing Shah of 3Shahs Jewelry.

3SHAHS is a Canadian jewellery line created and designed by Shah Emily Noaman. Since its launch in 2000, 3SHAHS has been featured in magazines and fashion shows across the country and collected by fans worldwide. The “3” represents the trinity of Shah, her mother, and her sister, and in the Persian language, the word, ‘Shah’ translates to ‘King’. “Who said women can’t be kings? I believe in equality among everyone,” says Shah for those wondering about the name of her line.

We did the interview at her store Bask Boutique, where you can find her awesome jewelry. You can also visit her site at www.3shahs.com
Please take some time to visit her, and check out UThghtWrng’s first video interview of our Thght Process Q & A below.
Enjoy.

UTW-Who are you?
3SHAHS-I am a witty woman with a height complex (I feel as though I am VERY tall). I am everyday people…with a strong passion & ambition for life and all it has available for us to achieve. I am also an artist and a businesswoman.

UTW-What is your passion?
3SHAHS-Living an optimistic life, regardless of circumstances. Loving the people of our world, especially my family & sweet friends. Being grateful and connected with the beauty of our world…colours, nature, architecture, culture, and emotion. Oh and laughing…a lot, life is simple if we let it.

UTW-What’s your biggest accomplishment to date?
3SHAHS-Abundant love I have in my life, continuous self-development and being a person with integrity and of action.

UTW-Perseverance is key in proving to yourself AND any detractors out there. We tell em’ “You thought wrong” what else would you like to say to any doubters right now?
3SHAHS-Perseverance is definitely essential to be successful, as great things often do not occur overnight. Believing yourself is the key to life and true self-fulfillment. As human beings we can experience doubt and fear. I am no exception. However, while opening my businesses and developing my 3SHAHS brand in the past 12+ years, I had to tell fear to take a backseat so I can be in action. Never let fear stop you. It is also important to surround yourself with supportive and positive people.

UTW-Thanks for everything, where can people find your work and get in contact with you?
3SHAHS-It is my pleasure to be interviewed by such an ambitions and kind person, so thank YOU J. With the launch of my e-commerce site and international shipping service, people are now able to conveniently shop online at 3shahs.com or the flagship store ‘Bask Boutique’ which is located at 1365 Yonge Street, just south of St. Clair.

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